Lisa PerryNov 16, 20234 min readTake Charge Of Your Visual Identity To Make It Truly UniquePhoto Credit: Pexels - Bo Shou Early in my career, I worked for The Disney Channel, part of which included managing events where Disney...
Lisa PerryNov 12, 20232 min readHow To Develop A Brand PurposeHow To Develop Your Brand Purpose So, where do we start? This article provides three steps you can take to develop your unique brand...
Lisa PerryNov 11, 20233 min readWhat Is Brand Purpose?In this article, I will give an overview of what brand purpose is as well as give you examples of what brand purpose looks like in...