The Problems I Solve
Breaking Through Growth Barriers
Overcome declining growth, plateaus, and the challenges of scaling to the next stage.
Building Marketing That Scales
Put the strategy, systems, and structure in place to support sustainable growth.
Maximizing Marketing ROI
Connect Marketing investment to measurable business outcomes.
Filling The Marketing Leadership Gap
Get experienced CMO‑level leadership without the cost or commitment of a full-time executive.
Trusted by Growth-Stage Companies and Global Brands
Proven Results at Every Stage of Growth
STRATEGIC ALIGNMENT IN 20 DAYS
Accelerated a vision and mission refresh in under three weeks, aligning leadership and teams around an AI‑driven growth strategy.
Scott Guthrie - Chief Revenue Officer, ProcedureFlow
"Lisa was able to accelerate a process that would have taken us two to four months and turned it into 20 days. She helped us align quickly in a fast-paced, ever-changing environment where speed is critical."
Scott Guthrie - Chief Revenue Officer, ProcedureFlow
.jpeg)
246% Revenue Growth & $850M Acquisition
Led a comprehensive brand and growth strategy, from identity refresh to multi-channel execution, that fueled revenue growth, won awards, and positioned the company for acquisition.
“Lisa is a strong leader with experience formulating strategic brand direction. She helped build strategies that amplified the Origin House brand portfolios."
Will McMahon, Origin House/Cresco Labs
Fractional CMO Leadership for Growth-Stage Healthcare and Health & Wellness Companies
Growth-stage companies hit an inflection point: the marketing that got them to $10M won't get them to $100M. That's where I come in.
I work with healthcare and health & wellness companies that have reached the point where growth requires more than marketing execution, it requires experienced marketing leadership, clear strategy, and scalable systems.
As a Fractional CMO, I step into that leadership gap to help companies break through plateaus, strengthen marketing performance, and build the foundation for their next stage of growth.
-
Revived declining brands and returned them to #1 in market share
-
Drove triple-digit growth, leading to acquisitions and investor funding
-
Built repeatable marketing systems that scale from mid-market to enterprise level
Lisa Perry, Founder
Is a Fractional CMO Right for Your Company?
You may not need a full-time CMO yet, but you may have outgrown managing marketing without senior leadership. A Fractional CMO can bridge that gap, bringing executive-level strategy and leadership without the cost or commitment of a full-time hire.
-
Growth has plateaued or marketing isn't delivering the results it once did
-
Marketing needs more leadership than you have the bandwidth to provide alongside running the business
-
You have marketers and agencies executing, but no senior leader connecting the pieces
-
Marketing activity isn't clearly tied to pipeline, revenue, or business outcomes
-
You need the strategy, systems, team, and infrastructure to support your next stage of growth